Rebrand

By understanding your past goals and current ambitions, we rediscover your offering and vision for the future. Through thorough research and competitor analyses, we audit your brand. Where is it currently, versus where you want it to be? We spotlight that special place in the hearts and minds of your audience, where your brand can reinvent itself, and thrive.

An undefined brand will shout from the rooftops, and hope someone listens. In the redefining process, we get to know your audience intimately – greeting, understanding, connecting with and whispering – only to them. We craft your purpose, story and vision to inform both the external and internal worlds of your business – bringing your refreshed brand to life.

The redevelopment stage arms your brand to converse with its audience at each and every touchpoint. From social, to web to advertising – we define how you talk, and what you say. We animate your brand’s voice, and define your key selling points. With a passion for building memorable brands, we listen better – so your audience will too.

Harnessing the pillars of your brand architecture, we learn what’s working and what isn’t. The broad spectrum of redesign spans from tweaking logos to developing new colours to renaming a brand altogether! Our creatives combine colour, shape, typefaces, motifs and moods to help your brand shed its old skin, slip into new clothes and step out into the world.

With your verbal and visual identities locked and loaded in your arsenal, it’s time to execute your rebrand. Fresh packaging? Updating your social profiles? Designing a memorable website experience? Capturing attention at your point of sale? Whatever your specific business requires – we make sure it’s rolled-out with both passion and consistency.